By speaking to local people, we know that many don't cycle because of the aggressive traffic and road environments. Yet, most like the idea of cycling to get around. We are bringing the two together and asking for better cycling conditions and more dedicated space for cyclists.
Any modern and liveable city has embraced the bicycle, as it's an inexpensive and quick means of transport, green and healthy. And Newcastle aspirations are just that. We are looking to learn from cities like Copenhagen and Amsterdam.